Floral Print and Fiery Red Dresses from (G)I-DLE’s “HWAA” – THE YESSTYLIST – Asian Fashion Blog


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Released on January 11, (G)I-DLE’s’s newest track HWAA helped them achieve the feat of becoming the first fourth-generation K-pop group to debut at No. 1 on the Melon chart. The song is inspired by the Korean character 화, which can mean both “fire” and “flower,” with lyrics about the desire to burn the cold away and bloom like a flower after a hard breakup. Full of vivid imagery, the music video adds to the three-stage progression in the song, as the girls change from outfits that symbolize “winter,” “fire” and “flower.” The sets and styling incorporate elements from traditional East Asian architecture and clothing, which highlight the presence of East Asian string instruments in the track. The sets also mix natural and modern elements, with 3-D trees, glaciers and…

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