Being an Indian woman in fashion, I’ve understood a lot over the years about what the effects that a lack of representation in media can have on a young person growing up. It’s important to see diversity across all platforms, which is why I thought it was about time to highlight the incredible South Asian women behind these amazing brands we can all appreciate and support.
Growing up, I didn’t really see anyone like myself in magazines, billboards, or on TV — I quickly learned that this is a sentiment felt deeply among many of the women I spoke to.
“There’s, unfortunately, a lot of pressure for many of us to follow a path that is more ‘secure’ or ‘sophisticated’ from our communities and families. At the end of the day, we all need to do what is right for us.”
“Just because we are all South Asian doesn’t mean we are going to be passionate about the same career paths. There’s,…